General Manager Program

Lead strategically. Navigate complexity. Drive performance.

As a General Manager, you need to navigate an increasingly complex environment where business as usual is constantly being disrupted. You must have the interconnected capabilities to lead people through unchartered territory while also continuing to create value for your organisation.

For more than 30 years, leaders have turned to the AGSM General Manager Program to build the leadership capabilities, functional knowledge, and strategic insight to drive organisational performance. You will build the skills, knowledge and confidence to respond to the challenges of today and prepare for those of tomorrow, learning how to shape the culture and your leadership to enable your organisation to achieve its goals.

Key Outcomes

You will return to work with new capabilities, techniques, executive practices and mindsets to lead your business unit with confidence, shape the play and respond to disruption. You will also have a professional network of general managers from diverse backgrounds.

Led by our experienced program team, and bringing together academic experts and industry leaders, you will develop the capabilities, perspectives, practices and mindsets to:

  • Lead with an adaptive mindset
  • Apply techniques to drive performance in an increasingly complex environment
  • Understand how to create and sustain a performance culture
  • Build an understanding of your organisation's value proposition and how you can better serve your clients and stakeholders
  • Develop executive practices that shape the culture of performance



  • Develop your strategic leadership capabilities
  • Assess systemic risk
  • Make more informed, confident investment decisions
  • Build the skills and tools to lead systemically


  • Identify trends and anticipate challenges
  • Dissect and respond to complex business challenges
  • Innovate in process, platforms, and culture



  • Develop the communication skills to increase your presence, impact and influence
  • Increase trust and engage others on a deeper level
  • Lead and engage people through change
  • Learn how to use informal networking to build connections and increase your professional network
  • Understand how to navigate and leverage power dynamics to increase your influence

Program Experience

The General Manager Program is a unique immersion experience. Taking place over 5 days, you will stay at our residential conference facilities in Sydney’s eastern suburbs (accommodation and catering is included in your program fee.)

The residential format creates an intensive learning environment that builds strong connections, formulates new perspectives and changes mindsets and behaviours. You will take part in a powerful combination of dynamic online pre-work modules, experiential activities, group discussions and cutting-edge simulations to take your leadership to the next level.

Before the course, you will be onboarded into our online learning platform AGSM Navigator, which brings together interactive, virtual learning with evidence based in-person experiences. The Navigator will enable you to access your pre-course preparation materials, set your learning goals, complete mandatory online learning components, connect with our faculty, and submit final reflections.

Who Should Attend?

Our most senior, flagship leadership program designed to help senior leaders operate more effectively in ambiguous, competitive, complex and dynamic work environments. Typical participants include current General Managers or Functional/ Divisional Heads aspiring to become General Managers, as well as executives within small to medium sized enterprises.

Key Presenters