Karen (Fenglin) Tian
Research Student
School of Marketing
Research Student
School of Marketing
About: Karen is a Scientia PhD candidate in the School of Marketing at UNSW Business School, with a broad research interest in services and technology. Her doctoral research focuses on the digital (un)engagement of healthcare services.
Supervisors:
- Associate Professor Ting Yu
- Professor Ko de Ruyter
- Professor Debbie Keeling
BCom – University of Sydney | Honours in Marketing, First Class - UNSW
- Publications
- Awards
- Grants
- Media
Publications
- Tian K; Yu T, 2018, 'Online Brand Community Engagement: A Functional View', in Frontiers in Service Conference, presented at Frontiers in Service Conference
- Mo C; Yu T; Tian K, 2018, 'Online Brand Community Engagement: A Text-Mining Approach', in 2018 ANZMAC Conference Proceedings, Adelaide, Australia, pp. 258 - 261, presented at Australian & New Zealand Marketing Academy Annual Conference (ANZMAC 2018), Adelaide, Australia, 03 December 2018 - 05 December 2018
- Tian K; Yu T, 2018, 'Online Brand Community Engagement: A Functional View', in Frontiers in Service Conference, presented at Frontiers in Service Conference 2018
Awards
- UNSW Scientia PhD Scholarship
- UNSW Business School Honours Scholarship (2017)