
PhD (QUT), LLM (Melbourne), LLB (Otago)
Jenny joined the School of Taxation and Business Law in 2002. Prior to becoming an academic she worked as a commercial lawyer in private practice in New Zealand, Melbourne and Sydney, and as a compliance consultant.
Jenny's expertise in franchising law led to her appointment as a panel member of the Australian Competition and Consumer Commission's Franchising Consultative Committee 2010 - 2015, and her appointment in 2016 to its successor the Small Business and Franchising Consultative Committee. She chaired the UNSW Human Research Ethics Committee.
Jenny was appointed professor emeritus effective end of 2020. She is available as an expert witness, examining dissertations in franchise law, and for franchise law teaching and consumer protection projects.
Teaching:
Research Interests:
Jenny Buchan's publications on her SSRN author page: http://papers.ssrn.com/sol3/cf_dev/AbsByAuth.cfm?per_id=661783
Grants provided by CPA Australia, the Institute of Chartered Accountants Australia, NSW State Government Office of Small Business, and UNSW.
Projects included:
Do you know what’s in your medicine? Excipients causing allergic reactions in pharmaceutical products. (current, funded by UNSW Health@Business)
Do Franchisors Abuse their Market Dominance? A Pilot Study. (current)
Case study writing grant from UNSW Business School.
Gants from UNSW and UNSW Business School for creation of MOOC "International Franchise Law: the World is Yours" https://www.futurelearn.com/courses/international-franchise-law
Evidence based government policy and stakeholder participation.
Franchisors in administration: profiles, factors, impacts
Real and intellectual property rights under franchise systems operating from retail premises in NSW.
Retail leasing.
Effectiveness of undertaking due diligence prior to starting up or purchasing a small business or franchise
2019 International Society of Franchising Best Reviewer Award.
Vice Chancellor’s Award for Teaching Excellence 2016 for Contribution to Student Learning Teaching: MOOC (Massive Open Online Course) on “International franchise law”.
UNSW Business School 2016 Excellence in Team Teaching Award.
The Cedric Sandford Medal 2014, ATAX 11th International Conference on Tax Administration – best paper: 'The Role of Reputational Risk in Tax Decision Making by Large Companies'.
Franchise Council of Australia awards for services to franchising as a Judge of National Excellence Awards, 2011 and 2013.
Award for Achievement in Research by HDR Students, Faculty of Law, Queensland University of Technology, 2009.
Current projects:
Consumer protection - "Who knows what's in your medicine?" It is a research study about the level of awareness among health professionals and consumers in Australia of potentially harmful excipients (inactive ingredients) in medication
Franchise law - Recalibrating the franchisor/ franchisee relationship to recognise and reward the contribution of all parties.