Sasha Nelson
Design & Media (PR & Adv)
Design & Media (PR & Adv)
My project aims to improve social wellbeing after long periods of lockdown which may have heightened social anxiety.
My disciplines of Graphic design and Media were integrated into this project, culminating into the final campaign which consists of billboards with dispensers that distribute cards with anxiety management tips. Further, every press of the button sends an encouraging message to one of the campaign's online followers, creating a cycle of positivity and reducing stigma around mental health and the act of asking for help.