Marketing for tomorrow: Analytics-driven. Imagination-led.

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Marketing

QS World University Rankings by Subject, 2026

Top 50 in the world

Marketing

QS World University Rankings by Subject, 2026

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World-leading marketing research with real-world relevance

Shape the marketing of tomorrow

At the UNSW School of Marketing, analytics and imagination come together to lead change. Learn from leading researchers, connect with industry and join a community of thinkers, doers and innovators. Across undergraduate, postgraduate and PhD study, build practical skills, explore emerging technologies and create meaningful impact. Start your journey here.
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Our study areas
Postgraduate students studying to be a Juris Doctor

Marketing

Marketing is essential to every business in today’s highly competitive marketplace. It is a dynamic function aimed at creating differentiation and competitive advantage for a company, so you’ll learn to identify and understand the needs and wants of consumers.
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Marketing analytics

Use big data analytics to better understand the consumer purchase journey and improve the effectiveness of marketing strategy by offering innovative products and enhanced consumer experience.

Business insights

Trending topics

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