I am Associate Professor of Marketing at UNSW Business School, University of New South Wales, Sydney, Australia (UNSW Sydney). I obtained my PhD degree at University of Newcastle. I currently serve as Editor-in-Chief of Australasian Marketing Journal. I have also served on the Editorial Review Board of Industrial Marketing Management, Asia Pacific Journal of Marketing & Logistics, and Journal of Asian Business and Economic Studies.
At UNSW Sydney, I served as Research Coordinator (2018 to 2019), Postgraduate Research Coordinator (2014 to 2017), and Postgraduate Coursework Coordinator (2010 to 2014). I have taught postgraduate and undergraduate courses including brand management, digital marketing, and advertising. I am currently a Member of Advisory Board of Relationship Marketing for Impact, Griffith University.
$24,590 granted by UNSW Sydney Business School
$25,000 granted by UNSW Sydney Business School
$12,000 granted by the University of New South Wales
$145,000 granted by Australian Research Council, administered by the University of Newcastle
$10,000 granted by the University of New South Wales
$15,000 granted by the University of Newcastle
$8,000 granted by the University of Newcastle