Past Seminars & Conferences

2019

  • Evolution of consumer preference: blessing or curse for duopolists
    Seminar Series

    Date: Tue 16/04/2019 02:00pm

    Speaker: Xiaoyi (Sylvia) Gao

    Affiliation: University of California

  • Paying for Othersí Mistakes: The Influence of Product Recalls on Suppliersí Market Value
    Seminar Series

    Date: Tue 26/03/2019 10:30am

    Speaker: Ljubomir Pupovac

    Affiliation: UTS

  • The future of private-label markets: a global convergence approach
    Seminar Series

    Date: Wed 20/03/2019 10:30am

    Speaker: Marnik Dekimpe

    Affiliation: Tilburg University

  • Consumer brand engagement in the era of digitally empowered consumers
    Seminar Series

    Date: Thu 14/03/2019 02:00pm

    Speaker: Chedia Dhaoui

  • A New Method to Decompose Changes in Customer Equity into its Drivers
    Seminar Series

    Date: Fri 08/03/2019 10:30am

    Speaker: Bernd Skeira

  • How Brand Impacts Firm Profits Through Employee Pay, Retention, and Productivity
    Seminar Series

    Date: Thu 31/01/2019 10:00am

    Speaker: Christine Moorman

    Affiliation: Duke University

2018

  • Seminar Topic - TBC
    Seminar Series

    Date: Mon 29/10/2018 10:30am

    Speaker: Xinying Hao

    Affiliation: The University of Texas at Austin

  • Scalpers: When ìHow Manyî Is the Question
    Seminar Series

    Date: Thu 25/10/2018 10:30am

    Speaker: Chenxi Liao

    Affiliation: The University of Texas at Dallas

  • Hands Off My Brand! The Financial Consequences of Protecting Brands Through Trademark Infringement Lawsuits
    Seminar Series

    Date: Fri 19/10/2018 10:30am

    Speaker: Larisa Ertekin

    Affiliation: Texas A&M University

  • Creating a high-performing digital presence in China
    Marketing in Asia Speaker Series

    Date: Thu 11/10/2018 06:15pm

    Speaker: Nicolas Chu

    Affiliation: Founder and CEO, Sinorbis†

  • Creating a high-performing digital presence in China
    Marketing in Asia Speaker Series

    Date: Thu 11/10/2018 12:00pm

    Speaker: Nicolas Chu

    Affiliation: Founder and CEO, Sinorbis†

  • In-Consumption Social Listening with Moment-to-Moment Unstructured Data: The Case of Movie Appreciation and Live Comments
    Seminar Series

    Date: Mon 08/10/2018 02:00pm

    Speaker: Qiang Zhang

    Affiliation: Hong Kong University of Science and Technology

  • Modeling Gift Choice: The Effect of Uncertainty on Price Sensitivity
    Seminar Series

    Date: Tue 02/10/2018 10:30am

    Speaker: Sherry Shi Wang

    Affiliation: Hong Kong University of Science and Technology

  • Adding Co-creation as an Antecedent Condition Leading to Trust in Business-to-Business Relationships
    Seminar Series

    Date: Fri 21/09/2018 10:30am

    Speaker: Professor Roger Marshall

    Affiliation: Auckland University of Technology

  • Exploring complexities in human values and value-behaviour relations
    Seminar Series

    Date: Fri 07/09/2018 10:30am

    Speaker: Prof. Julie Lee

    Affiliation: University of Western Australia

  • The deployment of dynamic capabilities by open service innovation intermediaries transforming from narrowly-defined platform providers to integrated service solutions providers
    Seminar Series

    Date: Mon 27/08/2018 10:30am

    Speaker: Dr. Ralf Wilden

    Affiliation: Macquarie University

  • The impact of technology on consumer behavior
    Seminar Series

    Date: Thu 12/07/2018 10:30am

    Speaker: A/Professor Hao Shen

    Affiliation: Chinese University of Hong Kong

  • How Managers make Trade-offs between Metrics when making Marketing Budgetary Decisions
    Seminar Series

    Date: Mon 04/06/2018 10:30am

    Speaker: Dr. Ofer Mintz

    Affiliation: UTS

  • Clashing Philosophies and The Scholarly Journal Review Process
    Seminar Series

    Date: Thu 17/05/2018 02:00pm

    Speaker: Professor Steven Shugan

    Affiliation: University of Florida

  • Healthcare Markets: For-profit vs. Nonprofit Hospital Competition
    Seminar Series

    Date: Tue 15/05/2018 11:00am

    Speaker: Professor Steven Shugan

    Affiliation: University of Florida

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