Silke Kerwick

Silke Kerwick

MPhil Candidate
Arts, Design & Architecture
School of the Arts & Media

Supervisors: Michael Richardson, Jenny (Jiyeon) Lee

I'm an academic at UNSW lecturing and tutoring in a range of subjects including marketing, branding, media, social media, PR and issues & crisis communication. Concurrently I'm a marcomms practitioner, specialising in youth and adventure tourism, charities and not-for-profits.

Destination resilience in the aftermath of negative media coverage following crisis, including re-branding via 'dark tourism'.