Dr Ardalan Sameti
Casual Academic

Dr Ardalan Sameti

  • PhD. in Marketing & Management, Macquarie University, Sydney, Australia

  • MBA in Strategic Management

  • MBA in Marketing Management

  • BBA

Business School
School of Management and Governance

Ardalan holds a PhD. in Marketing and Management (Macquarie University, 2021). He has previously obtained his MBAs in marketing management (2011) and in strategic management (2014), and from then on, he has taught business-related subjects at some universities. His main expertise and research are in the fields of strategy (business & marketing strategies), branding, NPD, IMC, CRM, CB, R&D, and innovation management.

     Besides teaching, he has worked in some marketing roles for companies in Tehran, Iran. Ardalan is also a member of the Young Researchers and Elites’ Club and of the National Elites’ Association, Iran. Furthermore, he is an advisory board member of Cambridge Scholar Publishing, a member of Product Development & Management Association (PDMA), Design Institute of Australia (DIA), and Australian Marketing Institute (Certified Practicing Marketer).

  • Journal articles | 2022
    Sameti A, 2022, 'The missing link in the evolution of product design: a strategy roadmap towards product development success', Journal of Product and Brand Management, vol. 31, pp. 899 - 937, http://dx.doi.org/10.1108/JPBM-10-2020-3181
    Journal articles | 2022
    Sameti A; Koslow S; Mashhady A, 2022, 'Are product design researchers and practitioners on the same page? The way professional product designers view creative design', Journal of Product and Brand Management, vol. 31, pp. 951 - 970, http://dx.doi.org/10.1108/JPBM-07-2021-3560
    Journal articles | 2022
    Koslow S; Sameti A; van Noort G; Smit EG; Sasser SL, 2022, 'When Bad Is Good: Do Good Relationships between Marketing Clients and Their Advertising Agencies Challenge Creativity?', Journal of Advertising, vol. 51, pp. 385 - 405, http://dx.doi.org/10.1080/00913367.2021.1980469
    Journal articles | 2021
    Mashhady A; Khalili H; Sameti A, 2021, 'Development and application of a service design-based process for improvement of human resource management service quality', Business Process Management Journal, vol. 27, pp. 459 - 485, http://dx.doi.org/10.1108/BPMJ-04-2020-0164
    Journal articles | 2017
    Khalili H; Sameti A, 2017, 'Healthcare quality and medicine reimbursement criteria in Iran', International Journal of Pharmaceutical and Healthcare Marketing, vol. 11, pp. 455 - 470, http://dx.doi.org/10.1108/IJPHM-06-2016-0032
    Journal articles | 2017
    Sameti A; Khalili H, 2017, 'Influence of in-store and out-of-store creative advertising strategies on consumer attitude and purchase intention', Intangible Capital, vol. 13, pp. 523 - 547, http://dx.doi.org/10.3926/ic.986
    Journal articles | 2016
    Khalili H; Sameti A; Sheybani H, 2016, 'A Study on the Effect of Empowerment on Customer Orientation of Employees', Global Business Review, vol. 17, pp. 38 - 50, http://dx.doi.org/10.1177/0972150915610674
    Journal articles | 2016
    Sameti A; Khalili H; Sheybani H, 2016, 'Analysing motivational factors influencing selection of commercial websites by consumer in the e-commerce (B2C)', International Journal of Electronic Marketing and Retailing, vol. 7, pp. 39 - 65, http://dx.doi.org/10.1504/IJEMR.2016.075326

International Research Training Program (IRTP) Scholarship (from the Australian Government), 2017

Academic Articles:

  • MASHHADY, A., KHALILI, H. & SAMETI, A. 2022. Does Change Agent Selection Procedure Matter? A strategic decision-making toward a more objective selection approach, Leadership & Organization Development Journal.

https://www.emerald.com/insight/content/doi/10.1108/LODJ-01-2022-0041/full/html

  • SAMETI, A., KOSLOW, S., & MASHHADY. A. 2022. Are Product Design Researchers and Practitioners on the Same Page? The way professional product designers view creative design. Journal of Product & Brand Management.

https://www.emerald.com/insight/content/doi/10.1108/JPBM-07-2021-3560/full/html

  • SAMETI, A. 2022. The Missing Link in the Evolution of Product Design: A Strategy Roadmap towards Product Development Success. Journal of Product & Brand Management.

https://www.emerald.com/insight/content/doi/10.1108/JPBM-10-2020-3181/full/html

  • KOSLOW, S., SAMETI, A., van Noort, G., G. SMIT, E. & SASSER, S. 2021. When Bad Is Good: How the Quality of an Advertising Agency’s Perceived Client Relationship Challenges Creativity. Journal of Advertising, 50, 1-21.

https://www.tandfonline.com/doi/full/10.1080/00913367.2021.1980469

  • MASHHADY, A., KHALILI, H. & SAMETI, A. 2021. Development and application of a service design-based process for improvement of human resource management service quality. Business Process Management Journal, 27, 459-485.

https://www.emerald.com/insight/content/doi/10.1108/BPMJ-04-2020-0164/full/html

  • KHALILI, H. & SAMETI, A. 2017. Healthcare quality and medicine reimbursement criteria in Iran. International Journal of Pharmaceutical and Healthcare Marketing, 11, 455-470.

www.emeraldinsight.com/doi/abs/10.1108/IJPHM-06-2016-0032

  • SAMETI, A. & KHALILI, H. 2017. Influence of in-store and out-of-store creative advertising strategies on consumer attitude and purchase intention. Intangible Capital, 13, 523-547.

www.intangiblecapital.org/index.php/ic/article/view/986

  • SAMETI, A. & KHALILI, H. 2016. Analyzing motivational factors influencing selection of commercial websites by consumer in the E-commerce (B2C). International Journal of Electronic Marketing and Retailing, 7, 39-65.

www.inderscienceonline.com/doi/abs/10.1504/IJEMR.2016.075326

  • KHALILI, H., SAMETI, A. & SHEYBANI, H. 2016. A Study on the Effect of Empowerment on Customer Orientation of Employees. Global Business Review, 17, 38-50.

https://journals.sagepub.com/doi/full/10.1177/0972150915610674

  • SAMETI, A., KHALILI, H. & SAEDYAN RAD, B. 2015. A Survey on Natural Persons and Corporate Person-hoods’ Investment Behavior in Tehran Stock Exchange, in Time of Sanctions (With Concentration on Strategic Investment in Uncertainty). European Journal of Economics, Finance and Administrative Sciences, 71, 124-135.

www.europeanjournalofeconomicsfinanceandadministrativesciences.com/issues/EJEFAS_71.html

  • SAMETI, A. & KHALILI, H. 2015. Evaluating online top selling products in Iran, by using Fuzzy TOPSIS method. International Journal of Marketing and Technology, 5, 84-103.

www.ijmra.us/2015ijmt_january.php

 

University Textbook:

  • SAMETI, A. & KHALILI, H. 2014. Decision making & strategic investment under uncertainty (With concentration on investing in stock exchange). Tehran, Iran, Scientific Information Database (SID) Press.

https://tinyurl.com/2zfa669b

 

Conferences:

  • SAMETI, A. & KOSLOW, S. June 2020. Product design strategy: professional designers’ views on creativity. Innovation and Product Development Management conference (27th IPDMC, Antwerp, Belgium, Online presentation).

www.eiasm.org/frontoffice/event_announcement.asp?event_id=1421