ImpactMaker: Partnering for impact in Greater Western Sydney

ImpactMaker is part of UNSW Business School’s flagship Growing Together: Western Sydney Connect initiative. 

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About us

ImpactMaker is a UNSW Business School initiative, in partnership with Western Sydney Community Forum, that connects councils, community organisations and business researchers to co-design research-informed solutions to real-world challenges across Greater Western Sydney.

We focus on place-based collaboration, bringing together local knowledge and academic expertise to deliver practical outcomes, build long-term partnerships and create meaningful societal impact.

Launched in 2025, ImpactMaker received strong community interest in its first year, with six community organisations submitting ten project proposals for seed funding, and these collaborations continue into 2026.

Why ImpactMaker

Communities across Western Sydney are responding to increasingly complex social, economic and environmental challenges—often without the time, resources or specialist expertise to undertake targeted research.

ImpactMaker exists to bridge this gap by supporting place-based partnerships that turn priority issues into focused, evidence-based projects that can inform planning, policy and service delivery.

Why ImpactMaker

Communities are navigating complex challenges that require new ideas, evidence and collaboration to inform policy, services and decision-making.

How we work

We bring councils and community organisations together with UNSW Business School researchers to co-define problems, co-design projects and test solutions through seed-funded, collaborative research.

What partners gain

Access to research expertise, practical insights, and scalable ideas that support strategic planning, service innovation and lasting community impact.

Partner with us

ImpactMaker partners with councils and community organisations to explore priority challenges and co-design research-informed solutions that deliver real-world impact across Greater Western Sydney.

We work collaboratively from the outset — shaping problems together, testing ideas, and building foundations for long-term partnerships.

To see how this approach translates into practice, explore the 2025 Projects featured at the bottom of this page.

What partners gain

Through ImpactMaker, partners can expect:

  • Access academic expertise and funding support to help unpack complex challenges
  • Seed funding to support early-stage, collaborative projects
  • Practical outputs such as insights, frameworks, tools or recommendations that can be applied in practice
  • Stronger capability in evaluation, planning and evidence-informed decision-making
  • Connection to a network of councils, community organisations and researchers committed to shared learning and collaboration across Western Sydney

For researchers

  • Apply expertise to problems that matter to communities
  • Work with partners at the forefront of social, economic and environmental change
  • Co-design projects with potential for real-world impact
  • Develop pathways to future grants and sustained engagement

What partnerships lead to:

  • Research-informed insights to support decision-making and service design
  • Stronger connections between research, policy and practice
  • Scalable ideas with potential for future funding and long-term collaboration
  • Measurable outcomes that matter to communities

Get involved

If you are a community and council organisation interested in collaborating with UNSW Business School through ImpactMaker, we invite you to submit an expression of interest or get in touch to discuss your priorities.

If you have any questions, please contact:

Associate Professor Carmen Leong, Lead, Greater Western Sydney, UNSW Business School

Professor Karin Sanders, Senior Deputy Dean (Research & Enterprise), UNSW Business School

Dr Joshua Bird, Director Policy & Programs, Western Sydney Community Forum

 

 

Bring your challenge

Share a priority issue, emerging challenge or opportunity facing your community or organisation.

Co-design solutions

Develop practical, evidence-based insights through collaborative, place-based projects.

Collaborate with experts

Work with UNSW Business School researchers whose expertise aligns with your needs and context.

Seed funding support

Eligible projects may receive up to $10,000 in seed funding to support exploratory, early-stage projects.

The Process

How ImpactMaker Works

  1. Share your priority issue: Councils and community organisations submit priority challenges or future issues they would like to explore.
  2. Researcher matching: UNSW Business School matches partners with researchers who have relevant expertise and interest.
  3. Co-design the project: Partners and researchers jointly develop a brief proposal that defines scope, activities and intended outcomes.
  4. Seed funding support: Selected projects may receive up to $10,000 in funding to kick-start agreed research activities.
  5. Pathways to scale: UNSW Business School continues to support projects beyond the initial seed funding by connecting partners and researchers to relevant networks, expertise and opportunities. 

This ongoing engagement helps strengthen collaborations, scale promising ideas, and develop pathways to longer-term projects, partnerships and funding.

Projects are assessed on feasibility, clarity of the challenge, partner and researcher experience, practical outputs, and potential for future scaling and societal impact.

ImpactMaker supports projects across a wide range of community and policy priorities, including but not limited to:

  • Economic prosperity and local development
  • Digital inclusion, connectivity and access to services
  • Social cohesion, civic participation and community trust
  • Sustainability, climate adaptation and resilience
  • Innovation in service design and delivery
  • Future of work, AI and data for advocacy and decision-making
  • Transport access, cost of living and homelessness
  • Sector capacity building and service innovation
Contact BUS for more

ImpactMaker prioritises collaboration that leads to action. Success means:

  • Research that informs policy, planning and service delivery
  • Strong, trusted partnerships between communities and researchers
  • Practical outcomes partners can apply in real settings
  • Capacity-building within communities and organisations
  • Ongoing collaboration that supports long-term impact in Greater Western Sydney
Read this article

To support knowledge exchange and collaboration, ImpactMaker hosts a facilitated Roundtable bringing together councils, community organisations who have sumbitted proposed projects and  UNSW Business School researchers who would like to learn more about the community needs and requirments.

What to expect:

  • Sharing local insights and lived experience
  • Exploring shared challenges and opportunities
  • Co-developing project ideas
  • Building connections for future collaboration

The Roundtable is a key step in shaping projects and ensuring the right match between partners and researchers.

Register here

Key dates and next steps

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Partners Online Info Session

Join us online to learn more about the program, eligibility and the EOI process.

For Partner Organsiations: 17 February 2026 | 10–11am | Via Teams online meeting. Register here

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Academic Info Session

Join us online to learn more about the program, eligibility and the EOI process.

For Academic Researchers: 4 March 2026 | 11–12pm | UNSW Business School Lounge (Hybrid)

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roundtable discussion
ImpactMaker Roundtable

This connects Business School Researchers with industry partners to discuss the proposed projects, determin specific expertise required, while building long-term research partnerships.

27 March 2026 | 9:30am - 1:30pm | UNSW Sydney CBD Campus

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Submit an Expression of Interest

For Partner Orgnaisations: EOIs close 24 February 2026
Partners submit priority issues via an online form.

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Submit an Expression of Interest

For Academic Researchers: EOIs close 13 March 2026 Academics submit an EOI as to the top 5 projects thet would like to work on via an online form.

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Resources

Access key materials that support your engagement with ImpactMaker. This section brings together practical information, guidance and insights to help you understand the program and prepare for collaboration.

ImpactMaker overview

Learn about the purpose, structure and opportunities of ImpactMaker, including how projects are selected and supported.

Partner EOI

Community organisations and councils partners submit priority issues or challenges they would like to explore through collaboration. EOIs close: 24 February 2026

Funding guidelines

Review details on seed funding, eligible activities and expectations for supported projects.

Academic EOI

UNSW Business School academics indicate their interest by selecting up to five projects they would like to work on. EOIs close: 13 March 2026.

Partner Online info session materials

View presentation slides and recordings from ImpactMaker information sessions, including overviews of the process and Q&A discussions.

(Session materials will be published after 17 February, post the online information session)

2025 Projects

Quantifying the value of community-based service providers in Western Sydney

Partner Organisation: Western Sydney Community Forum.

Academic lead: Dr Jack Noone, Centre for Social Impact

Practical outputs: A concise report tailored for government and community audiences, strengthening WSCF’s advocacy by evidencing the unique value of community services over centralised providers.

Western Sydney Health Dashboard and Biennial Health and Wellbeing Survey

Partner Organisation: Western Sydney Health Alliance (WSHA)

Academic Lead : Associate Proffesor Kingsley Fong, School of Banking and Finance

Practical outputs: A co-designed, culturally inclusive wellbeing survey, pilot dataset and analysis, baseline regional report, and a prototype digital dashboard to visualise results by LGA and region.

Bridging AI Literacy Gap in Western Sydney

Partner Organisation: Western Sydney Tech Innovators (WSTI)

Academic lead: Dr Maggie Wang, School of Information Systems and Technology Managment

Practical outputs: Improved digital inclusion, empowered communities, data-driven capacity building, stronger innovation ecosystems, policy support, and sustainable regional impact.

Digital Empowerment Initiative (DEI) Framework for Culturally and Linguistically Diverse (CALD) Communities

Partner Organisation: Fair Foundations

Academic Lead : Associate Proffesor Sandeep Mysore Seshadrinath, School of Information Systems and Technology Management

Practical outputs: Reduced digital exclusion, vulnerability to cyber threats, improved participation from the residents in socio-economic activities, resulting in improved standards of living.

Grassroot Champions for More Connected Camden: Heterogeneous Digital Engagement Strategies to Enhance Social Cohesion

Partner Organisation: Camden Council

Academic lead: Dr Songting Dong, School of Marketing

Practical outputs: An evaluation framework to measure causal uplift in cohesion for a faster, more authentic information flow, measurable progress on cohesion targets, stronger social ties, inclusive digital access, easier service access, and a scalable model for Greater Sydney and other LGAs.

Digitally Smart and Financially Strong — For Her

Partner Organisation: Camden Council

Academic Lead : Dr Natalie Oh, School of Banking and Finance

Practical outputs: The project will develop and deliver gender-targeted financial education to enhance women’s financial knowledge, practical skills, and confidence in Camden, where such resources are currently scarce.

Our team

ImpactMaker, in partnership with Western Sydney Community Forum, is a joint initiative of the UNSW Business School EDI team, Business Insights Institute, and Impact & Partnerships, supporting stronger, more inclusive and more resilient communities in Greater Western Sydney.

Lead, Greater Western Sydney Associate Professor Carmen Leong
Lead, Greater Western Sydney

Associate Dean (Equity, Diversity and Inclusion)

Senior Deputy Dean (Research & Enterprise) Professor Karin Sanders
Senior Deputy Dean (Research & Enterprise)
Senior Deputy Dean (Impact and Partnerships) Professor Barney Tan
Senior Deputy Dean (Impact and Partnerships)
Joshua Bird, Director Policy & Programs, Western Sydney Community Forum
Director Policy & Programs, Western Sydney Community Forum
UNSW Business Insights Institute Dr Alain Balaguer Mercado
UNSW Business Insights Institute
Rhiannon Tout
Equity, Diversity and Inclusion (EDI) Project Officer

Contact us

Address:

Lv6 Dean's Unit, UNSW Business School (E12), Cnr Union Rd & College Rd, UNSW, Kensington NSW 2033

Email: busedi@unsw.edu.au

Email: unswbusinessinsightsinstitute@unsw.edu.au